The Legacee Academy

Best Practices in Conversion Using Ads and Landing Pages

  • 01-Jan-2018
  • A Six-Module Full Class On-Line (Digital Marketing Concentration: Track II Ends Feb 11)


  • This is just like taking a regular on-line class. Just sign-up—we will send you more information. If a particular class doesn’t have enough members to be run, you get your money back or choose another type of delivery option on this page.
  • The Dual-Track is a learning approach on a 30-day cycle. You have your own mentor and coach. We focus on content, practice and application. You meet live or online with your assigned Master Instructor at the start, at least once a week during delivery, and at the end to sort through lessons learned.
  • One meets with your assigned Master Instructor at the beginning, weekly during delivery, and at the end. Each module, takes about two weeks to complete. The first week is dedicated to reading and understanding the content. The second week to practice and reflect on what was learned.
  • These are not priced because since the program is designed specifically for individuals for organizations. Contact us at:
    for more information.

If you have questions on the differences between full classes, Short Courses and the differences between Level I Learning (for expertise) and Level II Learning (for skill building) consult the following page:

All programs are offered on the basis of a 30-day money-back guarantee.
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Landing pages are necessary to get the highest conversion rate from PPC ads, gateway pages or e-mail campaigns. Good landing pages only have two purposes: to generate leads or revenues. Sounds easy but are quite many subtle issues involved in getting a conversion a viewer to take action.

There are three major tasks associated with the coming up with a landing page that works:

a. Writing engaging copy,

b. Designing the page, and

c. Systematically testing the page to optimize it.

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