I’m self-taught in a lot of digital marketing areas. Many teach themselves so there is something to be said for that. The major downside? You have to shift through a lot of marginal content to find truth.
b. Find a b-School Program.
Image by: chensiyuan
There are good b-school programs, if one must have a degree.
Take a Legacee Academy Program.
Image by: Brian Solis and JESS3
It’s about practical real world theory that develops your ability to:
Generate revenues,
Uncover qualified leads,
Get people to show up.
You can take individual classes as needed. These are classes you typically cannot find in the b-schools and are highly desired by employers and the entrepreneurial — who want to diversity their income streams.
Build Skills With Coaching. After all, the best digital marketers are more than just librarians. Practical expertise but focused on context, application and skills development.
You may remember a problem mentioned earlier — not finding individuals with digital marketing expertise? We ended up solving the problem by putting together our own training program — one one that offers internships.
It consists of classes without grades (managers and executives could care less) but you get to apply what you know — and that makes all the difference when it comes to generating revenue for yourself.
You can take individual classes as needed. These are classes you typically cannot find in the b-schools and are highly desired by employers and the entrepreneurial — who want to diversity their income streams.